Chatbot Stories
Rise of the robots, AI, and the human partnership
What Liziana Carter and her team are building is potentially the future of the digital sales space.
They are designing and building chatbots that simplify the online shopping process through interaction with e-commerce users via Facebook Messenger, Instagram, and WhatsApp. The chatbots are created and programmed with the client’s specific needs in mind, and are designed to enhance their sales and marketing efforts by collecting real-time data on what users are doing.
This is removing the need for a human sales team and using AI as a sales generator.
How to Keep Up With Social Media as It Shapes E-Commerce
GROW AI has made a name for themselves focusing on creating AI-powered chatbots specifically designed to help other businesses within the e-commerce industry automate social channels.
From automating Facebook Messenger, Instagram, and Whatsapp direct messages, to providing unique insights on customer bases, they've been changing how businesses approach e-commerce.
How E-commerce Businesses Adopt a Dialogue-Driven Approach To Selling Their Products by Building DM Automated Systems on Instagram DM and Facebook Messenger
In this episode, we are joined by Liziana Carter, Founder of GROW AI. GROW AI is an Australian-based conversational AI agency that builds DM automated systems on Instagram DM and Facebook Messenger.
They work with e-commerce brands that understand their role is not just to sell but also to help their buyers buy while building exceptional audience-to-brand relationships. With the power of real-time conversations and customer-centric data, clients can integrate DM funnels as a part of their CX and revenue strategy, creating meaningful interactions and authentic experiences for their buyers at every stage of their customer journey.
Tune in to learn more!
How to Use AI to Win More Online Shoppers Who Want to Stay
Imagine a world where you could have an intelligent, personalized conversation with your favorite brand at any time of the day or night. Where businesses engaged people in dialogues and used conversational interfaces to add value at every step in their customer journey.
Technology is everywhere. It's changed the way we shop, travel, and communicate with each other, and in a world where customer experience is everything, AI and machine learning are now the most revolutionary innovations of our lifetime.
So, how do you deliver authentic customer experiences to make consumers feel valued and keep them coming back for more?Liziana Carter, CEO of an Australian-based conversational AI agency shares her insights on how to get started.
Wisdom From The Women Leading The AI Industry, With Liziana Carter of GROW AI
Aspart of our series about the women leading the Artificial Intelligence industry, I had the pleasure of interviewing Liziana Carter.Liziana Carter is the founder and CEO of a chatbot agency that uses conversational artificial intelligence (AI) to instantly connect consumers to eCommerce businesses via Facebook Messenger, Instagram DM Automation and WhatsApp automation.
Tech Experts to Turn To in 2022
Regardless of your business, technology can improve your effectiveness, efficiency, and reach. From retail to real estate to healthcare and beyond, the latest advancements in technology hold great promise for streamlining systems and enhancing the customer experience. The professionals and companies on this list of tech experts include leaders in their field who stand ready to assist businesses in achieving their mission by leveraging the latest tech innovations.
Carter’s solution helps visitors buy more easily by creating unique experiences at every step of their customer journey. For businesses operating in the world of eCommerce, the solutions that she provides win customers who want to stay, by engaging them in meaningful conversations that are highly contextual to their personal needs, and solve problems at every step on their customer journey.
GROW AI Joins the Closed Beta WhatsApp Automation Program
GROW AI, an Australian based start-up continues to lead the game inside the conversational AI space by joining a pilot program designed to create new ways for eCommerce businesses to automate and personalize customer conversations that enable consumer-to-business communication at scale, globally.
As of June 2021, WhatsApp is the most popular messaging app in the world with over 2 Billion monthly active users in 180 countries. A few years ago Facebook released plans for interoperability between Messenger, Instagram and WhatsApp, which means allowing users across Messenger, Instagram, WhatsApp (and SMS in the future) to communicate with each other. So, a user on Messenger (who does not have a WhatsApp account) will be able to reach another user on WhatsApp that doesn’t have an account on Messenger or Instagram for example. Chatbots built on any of these 3 platforms are meant to have the same interoperability capabilities.
GROW AI Taps into a New Marketing Channel Closed to the Public with its Top eCommerce Clients
Using AI and machine learning technology, GROW AI is flipping the consumer's journey on its head, by delivering the 1-on-1 personalised experience that eCommerce visitors now expect, to help them find their ideal product, buy it, buy it again, and then tell others about it.
Five years ago, the ability to create chatbots on Messenger was opened to the public. At that time, industry leading businesses jumped at the opportunity and started producing millions of dollars in new revenue with the new technology, using chatbot marketing to build a new channel to reach their customers.Then, a few years later, plans for interoperability between Messenger, Instagram, and WhatsApp were released. Messenger chatbot viability had been tested and was now expanding to other platforms, like Instagram DM.
3 Ways to Stand Out in the Ecommerce Space with Conversational AI
It's no secret that delivering exceptional customer experience is a critical component to any eCommerce business today.
And with the ever-increasing competition in the ecommerce space, it's not easy to stand out. Enter conversational A.I., a new technology that has been making waves with its abilities to interact and engage with users like never before. But how can you use this technology effectively?
The new wave of e-commerce has arrived
For all the shifting and repositioning of commerce from the physical world to the digital, there have also been churning waters within the ocean of e-commerce.
As shopping online becomes more and more consumer-centric, brands have realized that one size no longer fits all, and that’s caused the meteoric rise of three new forms of social e-commerce — influencer marketing, live shopping and conversational commerce.
Whether buyers and brands are ready or not, a new wave of e-commerce is here, and everyone had better put on their ponchos.
Carter’s company GROW AI helps brands use conversational AI, known colloquially as chatbots, to meet shoppers on the platform of their preference — whether that be social media, an online store or a marketplace — and engage them in conversation around things that matter to them.
Chatbots Will Bring AI Smarts to Your Organization
Adding AI to the traditional Facebook Messenger chatbot, for example, allows for any user input in a specific context to be “understood” by the chatbot, which keeps the conversation going. Applying AI to the chatbot process adds that extra missing touch that allows users to interact in a natural conversation without getting stuck.
We’re a few months away from adding AI to Instagram DM Automation campaigns as well, which currently allows us to deliver better and faster shopping experiences by designing automated conversational experiences through Instagram DMs.
Instagram DM Automation has only been open to the general public since August 2021, and it will be one of the hottest trends in automation and AI in 2022.
Building a Framework of Ethics and Trust in Conversational AI
Liziana Carter, CEO, and founder of GROW AI, created an AI chatbot that works with marketing, sales, and operations. She said that although it wasn’t very long ago that the idea of being able to talk to machines was science-fiction, today it’s changing how we operate our daily lives and businesses.
How DTC Brands Can Leverage Technology On Social Channels Without Losing The Human Touch
Provide personalized recommendations to customers based on their preferences and purchase history. This can be done through data analysis on customers' browsing and buying behavior, as well as on their demographics and other factors.
By making relevant recommendations to customers, brands can increase the likelihood that a customer will make a purchase. I’ve seen some emerging and established companies, such as GROW AI, Tidio and Intercom, that aim to help with this through the use of AI-powered chatbots.
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